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Posted June 2, 2015

Packaging Tape rebrands

Packaging Tape Inc., a 58-year old packaging and industrial supply company, changed its name to Rocket Industrial.


When the company was founded in 1957 it sold only packaging tape. Today, the company offers thousands of different types of packaging and industrial supply products from hundreds of world-class brands.

"Over the last couple of years we have filled key leadership positions with experts in their respective fields, and improved our infrastructure, and supply chain. These changes have positioned Rocket Industrial to better serve our existing clients, and also allows us to scale our business, as needed, to service additional regions across the United States," said president Ryan Gallagher. "We have extraordinary expertise in packaging, and provide outstanding service to our clients through a combination of speed, technology, and innovation—all represented in our new name."

Rocket Industrial specializes in helping high-performance companies throughout the United States optimize packaging and automation processes by providing expertise across hundreds of best-in-class packaging and industrial brands, stocking thousands of products in warehouses located throughout the U.S.

The company, headquartered in Wausau, Wis., was founded by Ray and Marie Goldbach. The couple also founded Marathon Cheese Corporation. In total, Marathon Cheese, Rocket Industrial, and CleanFreak.com—a subsidiary of Rocket that specializes in selling professional cleaning supplies—employ over a thousand people across the country. The companies remain privately owned by Marie Goldbach.

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