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Posted September 12, 2016

MSC launches new video campaign

MSC Industrial Supply launched its “Built to Make You Better” video campaign featuring success stories and testimonials from a variety of MSC customers ranging from small shops to large companies.


MSC video campaignThe campaign also captures MSC’s evolution in bringing greater value to customers by solving their most complex MRO and operational challenges, as does the company’s new tagline: Built to Make You Better.

“With a 75-year history of driving innovation in MRO and metalworking product distribution, we continue to expand our role with customers and suppliers. Our team of associates have the talent, expertise and insight to not only keep our customers’ manufacturing operations up and running, but to improve their efficiency and performance so they can win. As we do that, we all contribute to a successful industrial economy,” said MSC chief executive officer Erik Gershwind.

The videos are featured on MSC’s website at mscdirect.com/better.

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