Gateway launches new website
In coordination with the 100th anniversary of the National Safety Council, Gateway Safety has launched a new website at www.GatewaySafety.com.
The site is heavily focused on the company’s products, presenting them in a clear, easy-to-navigate format. Visitors will enjoy a very personal, interactive experience that offers several different paths and options to obtain information on safety products in the Eye, Head + Face, Hearing, and Respiratory Protection categories. Each individual product page displays the unique features and benefits of Gateway Safety’s products in a hands-on, rollover format.
“We looked at which areas generated the most traffic on our previous site and what trends were most successful,” explains Katie Mielcarek, marketing coordinator at Gateway Safety, who led the redesign effort. “We also gathered valuable input from customers and users of the site and incorporated these ideas into the new design.”
The new website still incorporates the highly popular “Distributor Center,” a section tailored specifically to the needs of Gateway Safety distribution partners. Here, distributors will find helpful support tools, such as product images, literature, and sales rep contact information. Brand new to the site is the “Real Life Stories” section, which hosts testimonials and striking photos from Gateway Safety product users. However, according to Mielcarek, the most popular new section of the site just might be the “Junior Fan Club,” where the youngest Gateway Safety fans will get the opportunity to strut their stuff. Visit the new GatewaySafety.com to check them out!
INDUSTRIAL SUPPLY MAGAZINE
The November/December issue of Industrial Supply magazine features an in-depth cover story about Kimball Midwest. Plus, we're featuring articles by contributing writers Dirk Beveridge, Frank Hurtte, and Mike Marks, as well as interviews with numerous product and distribution industry experts.
