Proton.ai launches agentic Order & Quote system for distributors
Proton.ai, an AI platform for distributors, announced the general availability of Proton Order & Quote Entry Automation, an agentic system they say turns "messy" inbound customer requests (such as competitor part numbers, vague descriptions, and screenshots of PDFs) into revenue.
The system's agents draft the quote, send the email, follow up when the customer goes quiet, and source substitutes when the branch can't fill the order. Reps approve every quote before it reaches the customer.
Work reaches the agents however it arrives: a forwarded email, an uploaded spreadsheet or PDF — or a rep simply talking to the tool, describing what the customer needs on a call or at the counter.
Proton said the launch advances its mission: help distributors grow faster and lower operating costs by giving AI the load-bearing work, so their people can do the work only humans can — building relationships and driving sales.
"As long as your people are the glue between systems, the power of AI stays capped," said Benj Cohen, founder and CEO of Proton.ai. "That's why this runs on one data layer with our other software tools. The agent that drafts the quote already knows the customer, the catalog, and the pricing — so it doesn't type faster, it does the job."
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