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Posted January 26, 2021

Triad Technologies changes organizational structure

Triad Technologies, an Ohio-based distributor of hydraulic, pneumatic, automation, electromechanical, filtration and lubrication technologies, has shifted to a business unit management structure.


The company explained in a press release that the move was made to align the organizational structure to better serve the evolving needs of customers and key trading partners.

As part of this restructuring, Triad announced the following promotions:

Scott Schoepf has accepted the position of VP of Business Development. He will lead Triad’s marketing, customer service, inside sales, and eCommerce efforts to deliver a consistent brand experience and drive synergies from recent acquisitions. Schoepf has been with Triad for more than 30 years, most recently as VP of Sales & Marketing.

Chris Cowell has been promoted to Automation Business Unit Manager. In this expanded role, he will inherit responsibility for Triad’s full line of products and services as well the deployment of sales and technical resources. Cowell joined Triad in 2017 via the acquisition of Rilco Industrial Controls, Cincinnati Controls, and E&M Automation where he was the president. He most recently served as Automation Product Manager – Safety, Sensors, and Vision.

Matt Snyder has been promoted to Retail Business Unit Manager. Snyder will continue to lead Triad’s expanding network of ParkerStores as well as manage all retail product and service offerings. He will be tasked with leveraging Triad’s physical presence throughout their territory to strengthen key MRO partnerships. Snyder joined Triad in 2016 and has held the position of retail sales manager since then.

Lance Halterman has been promoted to Manager, Customer Experience. In this newly created position, Halterman will be responsible for delivering a consistent and best-in-class customer experience throughout the company. He joined Triad in 1995 and has been branch manager of the Maumee branch since 2013.

To support these changes and execution of Triad’s strategic plans, David Haight has joined Triad as Director of Strategic Initiatives. He most recently worked at Applied Industrial Technologies as Director of Fluid Power and has previously held leadership roles at SunSource and the B.W. Rogers Company.

"These positions were created to support recent organic and acquisitive growth and to enable future growth plans. The changes will help ensure Triad continues to provide the best possible customer experience while developing new and innovative product and service offerings," the company said.

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