NEFCO launches new brand to celebrate 40 years in business
In celebration of the 40th anniversary of its founding, NEFCO is launching a new branding initiative.
The new brand, built around the theme of United We Build, emphasizes NEFCO’s mission-critical partnerships with contractors, manufacturers, and employees.
“We have reached this monumental milestone through the hard work of our exceptional associates who have truly been partners in our success. While our name remains the same, our newly designed logo and messaging has changed to better represent who NEFCO is and how we plan to enhance our relationships with our valued customers,” said David Gelles, president and CEO.
With 13 locations along the Eastern Seaboard, from Maine to Miami, NEFCO is comprised of four divisions: NEFCO Construction Supply, NEFCO Engineered Supports, NEFCO Strut Service, and NEFCO Fastening Solutions.
“We have dedicated ourselves to 40 years of service and partnership, always striving to be a strong leader in the construction supply industry. As the next generation of family leadership continues to execute on our vision, we continue to be fully committed to best serving our associates, customers, and suppliers,” Gelles said.
Alongside Gelles, NEFCO will continue to be led by executive vice president, Matthew Gelles and senior vice president of operations and general counsel, Ron Cipriano.
“We have a long-term vision for NEFCO and are focused on building a company that will last for generations,” said Matthew Gelles. “As we look to the future, we are not slowing down, we are just getting started. We are really excited about our new brand identity as we take our business to the next level and double down on our commitment to building unparalleled partnerships with the contractor.”
INDUSTRIAL SUPPLY MAGAZINE
The March/April issue of Industrial Supply magazine features an in-depth cover story about Joyce Lansdale and Vallen. Plus, we're featuring articles by contributing writers Dirk Beveridge, Frank Hurtte, and David Kahle, as well as interviews with numerous product and distribution industry experts.
