Kimball Midwest wins five marketing awards
Kimball Midwest received five awards at the 2019 Achievement in Marketing Awards hosted by the American Marketing Association’s Columbus Chapter.
The company received three Gold Awards and two Silver Awards in the competition, which included entries from organizations around Central Ohio.
One Gold Award came in the New Product or Service Launch category, honoring Kimball Midwest’s July launch of the KM-USA High Head Grade 8 Cap Screw line. The launch included many communications efforts, including videos, blog posts, social media posts and email campaigns.
The second Gold Award came in the Training or Corporate Video category, honoring the
company’s Working America video campaign. The three videos highlighted the company’s focus on products that are made in the United States and how those products in turn empower the American workers who use them.
The third Gold Award was in the Corporate Identity category, honoring the company’s first Design and Brand Standards Guide, which was developed and released in 2019.
One Silver Award came in the Website category, recognizing a new strategy for visitors to
kimballmidwest.com who express an interest in becoming a Kimball Midwest customer.
The second Silver Award was in the Print Advertising category and recognized the quality of INK, the company’s quarterly employee magazine.
“We were thrilled to bring home five awards from this year’s AIM event,” said Matt Ries, Kimball Midwest director of marketing. “We have great people doing great things every day to help our sales force bring the Kimball Midwest experience to thousands of customers around the nation.”
INDUSTRIAL SUPPLY MAGAZINE
The March/April issue of Industrial Supply magazine features an in-depth cover story about Joyce Lansdale and Vallen. Plus, we're featuring articles by contributing writers Dirk Beveridge, Frank Hurtte, and David Kahle, as well as interviews with numerous product and distribution industry experts.
