Posted June 2, 2023

AD, Baron Group set to merge

AD and The Baron Group, a buying group serving independent groundwater systems distributors, have announced their intent to merge, with an expected closing on June 30.

The Baron Group has supported independent distributors and wholesalers in the groundwater, well, and pump industries for over 30 years. The merger will bring independent distributors with almost 100 locations across the U.S. and Canada to AD’s pipe, valves & fittings (PVF) division.

“Our new members will have access to a larger scale of buying power, program options and meeting opportunities with AD,” said Jeffrey Beall, president of AD’s PHCP Business Unit. “This merger marks an exciting moment of growth for the PVF Division. Many of our existing members already participate in the groundwater industry, and this merger will give them the opportunity to further grow their businesses and to continue supporting their customers with the support of AD.”

Matthew Beasley, general manager of The Baron Group, said, “We see great benefits for our distributors from this new relationship with AD. AD has an impressive track record of growth and innovation. Our interactions with their team in this process have been tremendous, and our members cannot wait to begin working with the AD community to achieve success together.”

AD Chairman and CEO Bill Weisberg added, “Our team has done a great job pursuing new opportunities to grow the AD community and expand our offerings for members and suppliers. AD prioritizes growth because we value the long-term success and strength of independent distributors, and we are stronger together. We are excited to have The Baron Group join our community and look forward to our collaboration in support of our shared values.”